Popularity will always produce biased reviews. Even Payless proved people can be easily manipulated into believing something is better quality based on the price. This series dives into why certain things are considered untouchable no matter the actual facts and if their less praised counterparts are being unfairly judged. We'll include specific brands, stores, clothing variations, foods, and anything else that we find that fits the build. Don't believe hype is here to debunk if they are really the top dog, or they are masters of illusion.